Certificate course in Commerce



                     Certificate course in commerce stream are helpful to student who are looking for a bright career in the field. These courses gives additional knowledge and skills that are necessary for the job in the market. Here is the list of certificate courses in commerce stream along with Duration, Eligibility and intake capacity

 
Sr. No Name of the course Duration Eligibility Intake Year
01 Certificate Course in Service Marketing 30 hrs 10+2 20 2018-19
02 Certificate course in Export marketing 30 hrs 10+2 20 2019-20
03 Certificate course in Supply chain management 30 hrs 10+2 20 2020-21
04 Certificate course in Social media marketing 30 hrs 10+2 20 2021-22
05 Certificate Course in Insurance Management 30 hrs 10+2 20 2022-23
06 Certificate in Basics in Financial Markets 40 hrs 10+2 20 2023-24


Course No. 1 : Course in Service Marketing
Objectives of the course :
 

1) To understand distinctive Features of services and key element in service marketing.
2) To provide insight into ways to improve service quality and productivity.
3) To understand marketing of different services in Indian context.

Out comes :
 

We owe a great deal to the service managers, service professionals, researchers and scholars who developed the field of service marketing. We also owe gratitude to the service excellence firms that broadened and enriched the field of service marketing.

Opportunity :
 

Here are the various career opportunities you can avail in service industries like Flipcart, OLA cab, ICICI Bank, HDFC bank, Bharati Airtel, IRCTC, Myntra, Amazon, Mariott, Taj, Telenor etc.

Fees :
 

Unpaid course

Certificate details :
 

Certificate course will be given to the student by Gramin (ACS) Mahavidyalaya Vasantnagar.

Course contents :
 

Chapter 1: Introduction of Services Marketing
    Service Marketing Concept, Distinctive Characteristic Of Services, Services Marketing Triangle, Purchase Process For Services, Marketing Challenges Of Services,
    Role Of Services In Modern Economy, Services Marketing Environment

Chapter 2: Key Elements of Services Marketing Mix
    The service product, pricing mix, promotion and communication Mix,
    Place/Distribution of Service, People, Physical Evidence, Process Services Mapping- Flow Charting.

Chapter 3: Managing Quality Aspect of Services Marketing
    Improving Service Quality and Productivity
    Service Quality- GAP Model, Bench-Marketing, Measuring Service Quality- Zone Of Tolerance And Improving Service Quality
    The SERVQUAL Model.

Chapter 4: Marketing of Services
    International and Global Strategies in Services Marketing: Services in Global Economy -Moving from Domestic to Transnational Marketing,
    Recent Trend in Marketing of Services in: Tourism, Hospitality, Healthcare, Banking, Insurance, Education IT, And Entertainment Industry.

Ref. Books :
 

1) Service Marketing, Dr. Nishikant Jha, Dr. Jay Prakash Verma & Prof. RimiMoitra, Himalaya Publishing House.
2) Service Marketing, Rajeev Bansal, SBPD Publication.
3) Service Marketing, Dr. R. Kalyankumar, R. Rama Suganya& N. KarthigaiSelvi, Charulata Publication.


Course No. 2 : Export marketing
Objectives of the course :
 

1) Sale of surplus production
2) Optimum utilization of domestic resources
3) Employment opportunities
4) Earning of Foreign exchange
5) Increase the national income

Out comes :
 

This certificate course teaches candidate regarding product development, payments, financial process, documentation etc.

Opportunity :
 

Export Marketing Manager, Export Marketing Executive, Assistant Manager Export Marketing,

Fees :
 

Unpaid course

Certificate details :
 

Certificate will be given to the student's by Gramin (ACS) Mahavidyalaya VasantNagar .

Course contents :
 

Different mode of international business
International marketing with – product, place, price, promotion, (4 p’s) with their stages.
Export marketing – mixed products adoptions
Export pricing
Regional economics integration
E-commerce logistics

Ref. Books :
 

1) Export documentation and procedure by Prof. Pooja Aparjita, Pof. Ravi Fadke. Everest publishing house
2) Export procedure and documentation by Gullybaba. Gullybaba pub. House pvt. Ltd.
3) Import export procedure by Dr. Manish Palliwan Nirali Publication.

Course -3 : Supply chain management
Objectives :
 

1) Improving efficiency
2) Improving quality
3) Optimizing transportation and logistics
4) Reducing cost
5) Enhancing customer satisfaction
6) Improving distribution
7) Maintaining better co-ordination

Out comes :
 

Conquering supply chain complexity, Wrangling data, deploying supply chain analytics , improving supply chain measurement, to develop supply chain talent and fulfill customer demand.

Opportunity :
 

Supply Planning Executive, Supply Chain Consultant, Logistics Operations Manager, Manager Material Planning, Purchasing Executive, Supply Planning Executive, Digital Supply Chain Consultant.

Fees :
 

Unpaid course .

Certificate details :
 

Certificate will be given to the student's by Gramin (ACS) Mahavidyalaya VasantNagar .

Course contents :
 

Introduction, role of supply chain management in organization
Supply chain, supply demand
Technology influenced supply chain
Economic effect of supply chain within corporate sector
Co-ordination with supply chain
Pricing and revenue marketing management in supply chain

Ref. Books :
 

1) Logistics and supply chain management by Martin Christopher F.T. Publishing
2) Managing supply chain operation by Lei Lei, Leonardo, Decandia and Rosa World Scientific Pub.

Course 4: Social media marketing
Objectives :
 

The main objectives of the course is to develop digital skill of learners related to advertising and branding on social media platform.

Out comes :
 

After completion of the course, learners understand various digital marketing concepts and may choose social media marketing as their career.

Opportunity :
 

Social Media Marketing Manager, Social Media Marketing Executive, Social Media Marketing Analyst, Social Media Marketing Specialist, Social Media Marketing Coordinator, Social Media Marketing Copy Writer, Social Media Marketing Associate.

Associated Agency :
 

Sheshadri globally educational competency techniques, pune ( SGECT ).

Fees :
 

Unpaid course .

Certificate details :
 

Certificate course will be given to the student by Sheshadri globally educational competency techniques, pune ( SGECT ) .

Course contents :
 

Social platform algorithms
Advertising on social media platform
Data collection and analytics
Brand case studies
Digital marketing overview

Ref. Books :
 

1) Modern marketing principal and practices by R.S.N. Pilli Bhagvati S. Chand Pub. Delhi
2) Digital marketing by Pramod Khot.
3) Social media marketing by Max mittelstaedt and Paul Hanse M.P. Pub.

Course 5 : Certificate Course in Insurance Management
Objectives :
 

This course aims at giving in-depth knowledge of Life Insurance business in terms of structure, products, types, health insurance and claim settlement.

Out comes :
 

Conquering supply chain complexity, Wrangling data, deploying supply chain analytics , improving supply chain measurement, to develop supply chain talent and fulfill customer demand.

Opportunity :
 

Here are the various career opportunities you can avail:
> Claims Adjuster
> Insurance Sales Agent
> Insurance Technician
> Insurance Broker
> Risk Surveyor
> Underwriter
> Catastrophe Modeller
> Insurance Loss Adjuster

Associated Agency :
 

Sheshadri globally educational competency techniques, pune ( SGECT ).

Fees :
 

Unpaid course .

Certificate details :
 

Certificate course will be given to the student by Sheshadri globally educational competency techniques, pune ( SGECT ) .

Course contents :
 
Chapter 1:

Life Insurance Business,
Fundamental principles of life insurance,
Basic features of life insurance contracts
Life insurance products,

Chapter 2:

Traditional and unit linked policies,
Individual and group policies,
With and without profit policies
Types of life insurance policies,
Term insurance,

Chapter 3:

Whole life insurance and its variants,
Endowment insurance and its variants
Policies for children and females,
Policies for handicapped lives,
Annuities, Pension plans,
Health insurance, Claims settlement

Ref. Books :
 

1) Insurance and Risk Management, P. K. Gupta, Himalaya Publishing House.
2) Insurance Principle and Practice, S. B Mishra & M. N Mishra, S. Chand & Co. Ltd.
3) Insurance Management, Reshma Nasreen, World Press Pvt. Ltd.
4) India Insurance Guide, Dr. L. P. Gupta (Revised Edition 2018)

Course 6 : Certificate in Basics in Financial Markets
Objectives : Students will be aware about the financial system prevalent in the world.
 

1. It will also enlighten them on how it has evolved over period.

2. It will provide knowledge about the constituents of the system.

3. It will involve working of various financial instruments across capital, money, forex, commodity & derivative markets.

4. It will also encompass the role of financial regulators & their roles.

Out comes :
 

To provide adequate basic understanding about Indian financial system to the students and to give an adequate exposure to operational environment in the field of Financial Markets

⮚ To create an additional avenue of self-employment to the student and to provide suitable trained personnel for the Financial Services Sector.

⮚ To prepare and train the graduates in such a manner so that they can compete in the markets

⮚ To make them aware about the practical aspect of the theoretical concepts.

Opportunity :
 

Here are the various career opportunities you can avail:
=> Broker
=> Investment Banking
=> Financial Planning
=> Commercial Banking
=> Stock Markets

Associated Agency :
 

Sheshadri globally educational competency techniques, pune ( SGECT ).

Fees :
 

Unpaid course .

Pattern of Examination :
 

1) Question paper will be containing fifty (50) objective types multiple choice questions for 100 marks
2) The examination will be held in offline mode only
3) There will NOT be negative marking for wrong answers

Duration of examination :
 

The duration of the examination will be of ONE hours

Certificate details :
 

Certificate course will be given to the student by Gramin Arts Commerce and Science Mahavidyalaya Vasantnagar.

Syllabus :
 
Sr. No MODULES/UNITS No. of Lectures
01 OVERVIEW OF FINANLCIAL
1.1 Introduction and overview and functions
1.2 Structure of Indian financial system
1.3 Introduction to Financial Institutions
1.4 Introduction to Financial Intermediaries
1.5 Overview on Risk and Returns
15
02 FINANCIAL MARKETS 2.1 Introduction
2.2 Classification of financial markets (money + capital)
2.3 Money market (meaning, role, participants, features, components, reforms)
2.4 Capital markets (meaning, features, role, components, participants and reforms
15
03 FINANCIAL INSTRUMENTS 3.1 Introduction and Types
3.2 Money markets-T-bills, commercial paper, certificate of deposits call money, commercial bills, gilts, bankers’ acceptance, inter corporate deposits, bill discounting mutual funds, REPO & REVERSE RATE and, TREPs
3.3 Debt instruments-government securities, bonds and debentures
3.4 Equity capital/instrument-equity, preference, derivatives
3.5 Mutual funds,
3.6 REITs
3.7 Cryptocurrency
3.8 Alternative Investments
10
References :
 

1) Financial Markets Institution and financial services Prof. Bimal Jaiswal, Dr. Bhavana Venkatraman, Dr. Richa Banerjee Sahitya Bhavan Publication.
2) Financial Markets Institutions and Services, Dr. Vinod Kumar, Manmeet Kaur and Atul Gupta Taxman’s.
3) Financial Markets, Financial Institutions and Financial Services Sandeep Goel.
4) Financial Markets and Financial Services By- Dr. Kalkar, Anubha Shrivastava, Mr. B.C. Rathod, Dr. N.H. Awade, Dr. Suman roy Barman KAAV Publication, Delhi.